Jiuzhaigou Folk Village is situated at the entrance to Jiuzhaigou’s core scenic area. This village vividly recreates traditional Tibetan lifestyles and offers an exceptional window into Tibetan culture and folk customs. Built against the mountainside, the village features rustic architecture that blends traditional Tibetan stone watchtowers with wooden structures, showcasing the ingenuity and artistry of Tibetan craftsmen throughout.
Visitors can savor authentic Tibetan cuisine here, including butter tea, tsampa (roasted barley flour), and barley wine, experiencing the unique flavors of highland gastronomy.
Within the village lies a kumis (fermented mare’s milk) brewing experience zone, where guests can participate hands-on in every step of the process—fermentation, filtration, and brewing—to gain deep insight into traditional Tibetan brewing techniques. Additionally, interactive activities such as trying on Tibetan attire, hand-weaving crafts, and exploring displays of Tibetan herbal medicine offer immersive experiences of daily Tibetan life.
More than just a tourist destination, Jiuzhaigou Folk Village embodies the millennia-old history and spiritual beliefs of the Tibetan people. Surrounding the village are several traditional Tibetan settlements, including Zharu Village and Rize Village, all vital centers for preserving Tibetan cultural heritage. Revering snow-capped mountains as deities and nature as sacred, Tibetans have cultivated a distinctive ecological worldview and spiritual faith, reflected in every detail of the village.
Historically, Songtsen Gampo—the emperor (Tsenpo) of the Tibetan Empire—introduced Buddhism to this region, making Jiuzhaigou one of the important centers for the spread of Tibetan Buddhism and endowing the village with profound historical significance.
